{
  "zip": "68970",
  "type": "standard",
  "type_source": "inferred",
  "city": "Red Cloud",
  "other_place_names": [],
  "state": "NE",
  "state_name": "Nebraska",
  "county": {
    "fips": "31181",
    "name": "Webster County",
    "short_name": "Webster"
  },
  "counties": [
    {
      "county_fips": "31181",
      "name": "Webster County",
      "short_name": "Webster",
      "weight": 1,
      "basis": "land_area"
    }
  ],
  "location": {
    "lat": 40.10798,
    "lng": -98.529779,
    "source": "gazetteer_internal_point",
    "timezone": "America/Chicago"
  },
  "is_zcta": true,
  "parent_zcta": null,
  "metro": {
    "cbsa_code": "25580",
    "name": "Hastings, NE",
    "type": "micro",
    "csa_code": null,
    "csa_name": null
  },
  "demographics": {
    "population": 1248,
    "households": 601,
    "housing_units": 746,
    "median_age": 49.7,
    "median_household_income": 58523,
    "median_home_value": 95000,
    "median_rent": 583,
    "pct_bachelors_plus": 15.4,
    "mean_commute_min": 18.2,
    "density_per_sqmi": 8.1
  },
  "business": {
    "establishments": 48,
    "employees": 337,
    "annual_payroll_thousands": 12921
  },
  "tax": {
    "irs_returns": 580,
    "irs_agi_thousands": 37497
  },
  "area": {
    "land_sqmi": 153.388,
    "water_sqmi": 0.003
  },
  "nearest_zips": [
    {
      "zip": "68952",
      "miles": 8.1,
      "city": "Inavale",
      "state": "NE"
    },
    {
      "zip": "68942",
      "miles": 11.1,
      "city": "Guide Rock",
      "state": "NE"
    },
    {
      "zip": "68928",
      "miles": 12.8,
      "city": "Bladen",
      "state": "NE"
    },
    {
      "zip": "68930",
      "miles": 13.6,
      "city": "Blue Hill",
      "state": "NE"
    },
    {
      "zip": "68972",
      "miles": 14.5,
      "city": "Riverton",
      "state": "NE"
    },
    {
      "zip": "68932",
      "miles": 17.5,
      "city": "Campbell",
      "state": "NE"
    },
    {
      "zip": "66936",
      "miles": 17.8,
      "city": "Burr Oak",
      "state": "KS"
    },
    {
      "zip": "68957",
      "miles": 18.8,
      "city": "Lawrence",
      "state": "NE"
    },
    {
      "zip": "66952",
      "miles": 19.2,
      "city": "Lebanon",
      "state": "KS"
    },
    {
      "zip": "66941",
      "miles": 19.6,
      "city": "Esbon",
      "state": "KS"
    }
  ],
  "release": "2026-10-12",
  "attribution": {
    "source": "zipcodes.pro",
    "url": "https://zipcodes.pro/zip/68970",
    "sources_url": "https://zipcodes.pro/sources",
    "license": "Facts derived from US public-domain data (Census, IRS) and GeoNames (CC BY 4.0). Attribution appreciated: zipcodes.pro",
    "note": "A null value means the source did not publish that figure for this ZIP code. It does not mean zero."
  }
}