{
  "zip": "28478",
  "type": "standard",
  "type_source": "inferred",
  "city": "Willard",
  "other_place_names": [
    "Watha"
  ],
  "state": "NC",
  "state_name": "North Carolina",
  "county": {
    "fips": "37141",
    "name": "Pender County",
    "short_name": "Pender"
  },
  "counties": [
    {
      "county_fips": "37141",
      "name": "Pender County",
      "short_name": "Pender",
      "weight": 0.9158,
      "basis": "land_area"
    },
    {
      "county_fips": "37163",
      "name": "Sampson County",
      "short_name": "Sampson",
      "weight": 0.071,
      "basis": "land_area"
    },
    {
      "county_fips": "37061",
      "name": "Duplin County",
      "short_name": "Duplin",
      "weight": 0.0132,
      "basis": "land_area"
    }
  ],
  "location": {
    "lat": 34.64284,
    "lng": -78.042039,
    "source": "gazetteer_internal_point",
    "timezone": "America/New_York"
  },
  "is_zcta": true,
  "parent_zcta": null,
  "metro": {
    "cbsa_code": "48900",
    "name": "Wilmington, NC",
    "type": "metro",
    "csa_code": null,
    "csa_name": null
  },
  "demographics": {
    "population": 5017,
    "households": 2087,
    "housing_units": 2327,
    "median_age": 44.8,
    "median_household_income": 73388,
    "median_home_value": 178900,
    "median_rent": 718,
    "pct_bachelors_plus": 15.1,
    "mean_commute_min": 32.6,
    "density_per_sqmi": 40.8
  },
  "business": {
    "establishments": 53,
    "employees": 218,
    "annual_payroll_thousands": 9171
  },
  "tax": {
    "irs_returns": 2020,
    "irs_agi_thousands": 104961
  },
  "area": {
    "land_sqmi": 122.868,
    "water_sqmi": 0.234
  },
  "nearest_zips": [
    {
      "zip": "28464",
      "miles": 9.7,
      "city": "Teachey",
      "state": "NC"
    },
    {
      "zip": "28425",
      "miles": 9.9,
      "city": "Burgaw",
      "state": "NC"
    },
    {
      "zip": "28466",
      "miles": 11.6,
      "city": "Wallace",
      "state": "NC"
    },
    {
      "zip": "28421",
      "miles": 11.9,
      "city": "Atkinson",
      "state": "NC"
    },
    {
      "zip": "28458",
      "miles": 12.4,
      "city": "Rose Hill",
      "state": "NC"
    },
    {
      "zip": "28447",
      "miles": 13.5,
      "city": "Ivanhoe",
      "state": "NC"
    },
    {
      "zip": "28453",
      "miles": 15.6,
      "city": "Magnolia",
      "state": "NC"
    },
    {
      "zip": "28444",
      "miles": 16.1,
      "city": "Harrells",
      "state": "NC"
    },
    {
      "zip": "28457",
      "miles": 16.1,
      "city": "Rocky Point",
      "state": "NC"
    },
    {
      "zip": "28435",
      "miles": 16.8,
      "city": "Currie",
      "state": "NC"
    }
  ],
  "release": "2026-10-12",
  "attribution": {
    "source": "zipcodes.pro",
    "url": "https://zipcodes.pro/zip/28478",
    "sources_url": "https://zipcodes.pro/sources",
    "license": "Facts derived from US public-domain data (Census, IRS) and GeoNames (CC BY 4.0). Attribution appreciated: zipcodes.pro",
    "note": "A null value means the source did not publish that figure for this ZIP code. It does not mean zero."
  }
}